Sunday 10 October 2010

Two diverse businesses facing different challenges: both fight to protect reputation

It’s day 17 of our 28 day examination of organisations engaged in crisis and issues management and the two businesses featured today demonstrate the breadth of sectors that can be hit by unwanted press attention. One is a traditional industrial operation dealing with a physical incident; the other is a very modern internet business dealing with a very current issue. Vastly different businesses; starkly contrasting issues; but both need to address them effectively or else their licence to operate could come into question.

MAL Hungarian Aluminium: aluminium processing; at the centre of the Hungarian toxic sludge issue

Internet Eyes: CCTV website; criticism over privacy issue

Big or small, old or new, service sector or manufacturer, it matters not. All businesses need to be geared up to protect their reputation in the event of an issue or a crisis.